Tuesday 27 April 2010

Analysis Of Music Video - 50 Cent-Inda Club

50 Cent – Inda Club

The target audience of a rap music video is boys aged from 16-21. This is because of all the club scenes, sexy ladies dancing and big jewellery.

This picture shows the big jewellery that the artist is wearing which goes back to the generic conventions of a rap music video were the artist shows that their wealthy and have a lot of money.

This picture represents the club scene in a generic conventional rap music video.


This picture shows the sexy ladies in the rap music video, showing that the video is conventional.

This music video follows the generic conventions of a rap music video, due to the fact of having typical characteristics such as girls dancing and in a club scene. It’s also got men with tattoos and big jewellery. It also has women dancing around which gives the video a sexual image. This video appeal’s to the target audience due to the fact of the sexy ladies will appeal to young males. The big jewellery and money will also appeal to the target audience because of the fact all young males would like fancy things.

The lyrics follow the visuals, for example when the artist says “You Find Me Inda Club” where the visual shows the artist in the club. Another example is when the artist says “My Flow, My Show Brought Me The Doe, Which Bought Me All My Fancy Things” where this visual shows him with big jewellery such as a big earring and a big necklace. This visuals and lyrics will appeal to the target audience because they can relate to the lyrics, and at the age of 16-21 all young boys would aspire to have things such as sexy women, fancy things and in a club.

The artists says lyrics such as “You Find Me Inda Club” which refers to the video visually by portraying a club scene.

The artist says lyrics such as “My Flow, My Show Brought Me The Doe, Which Bought Me All My Fancy Things” which refers to the video visually because the artist is wearing expensive jewellery.

The beat of the music matches the lyrics, and the visuals. The beat is a fast one, which matches the quickness of the lyrics. This also matches the scene in the club. This appeals to the target audience because, boys from 16-21, like fast tempo beats with lyrics about money, and cars.

This pictures show the sort of type of target audience for this type of video. The picture also shows how these teenagers boys can aspire to be people such as 50 Cent who owns fancy things.

During the video, there are a lot of close ups of the artist, this is used for recognition of the artist. This shows the audience who the artist is.

This picture shows the close ups of the artist, which means the artist can gain recognition with the listeners and fans.

During the duration of the music video, there are frequently uses of the female body. There are close ups to capture females dancing, with belly tops and short clothes. This is used to appeal to the target audience of males aged 16-21. This will help attract the target audience to watch the video, because of the females involved.


http://www.youtube.com/watch?v=zOeC1Hy2AW0 (Music Video)

Analyses of a Music Video

1 comment:

  1. TEACHER COMMENT: Your detailed ananlysis has drawn out some good points, in particular how it attracts its target audience thorugh media language. Use the same application of analysis in your evaluation fo your video to assess its progress and success.

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